Market Snapshot
Southeast Asia spicy-food culture and Mexico culinary tradition create steady demand for dried chilis. Sichuan Erjingtiao (SHU 20-30k) is prized for aroma over heat — a differentiated position vs Indian and Thai chilis. Regional hotpot and instant-noodle booms lift seasoning ingredient demand.
Why This Fits Global Trade Hub
- Authentic Sichuan origin, 12-15cm, moisture <12%
- HACCP certified, suitable for food-manufacturing and retail
- Can supply whole, cut, or ground formats
Target Buyers
Hotpot chain suppliers, instant noodle makers, chili-oil brands (Malaysia, Singapore, Thailand, Vietnam, Mexico).
Action Plan
- Position as an aromatic medium-heat consistent-quality alternative
- Offer 25kg foodservice bags and 100g-500g retail packs
- Provide grind-to-order service for chili-oil producers
- Co-market with our bamboo tableware for hotpot retail bundles